Description: Further DetailsTitle: ConsumerologyCondition: NewFormat: PaperbackSubtitle: The Truth about Consumers and the Psychology of ShoppingISBN-10: 1857885767EAN: 9781857885767ISBN: 9781857885767Publisher: Nicholas Brealey PublishingRelease Date: 01/24/2013Description: Available in paperback for the first time, this new updated and revised second edition of Consumerology: The Truth About Consumers and the Psychology of Shopping contains a new preface and epilogue, in which Philip Graves reveals the myriad tricks and psychological games high street shops play on consumers; the ways in which we are manipulated into buying things we don't want; the ways in which we deceive ourselves; and the cutting edge behavioural science being used to change our habits to even more significant degrees.Language: EnglishCountry/Region of Manufacture: GBItem Height: 214mmItem Length: 136mmItem Width: 24mmItem Weight: 240gAuthor: Philip GravesGenre: Business & FinanceType: Web MarketingRelease Year: 2013 Missing Information?Please contact us if any details are missing and where possible we will add the information to our listing.
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Publication Name: Consumerology
Title: Consumerology
Subtitle: The Truth about Consumers and the Psychology of Shopping
ISBN-10: 1857885767
EAN: 9781857885767
ISBN: 9781857885767
Release Date: 01/24/2013
Release Year: 2013
Country/Region of Manufacture: GB
Type: Web Marketing
Edition: 2
Book Title: Consumerology : the Truth about Consumers and the Psychology of Shopping
Number of Pages: 228 Pages
Language: English
Publisher: Brealey Publishing, Nicholas
Publication Year: 2013
Item Height: 0.9 in
Topic: Consumer Behavior, Commerce, Marketing / Direct, Marketing / Research
Features: Revised
Genre: Business & Economics
Item Weight: 8.5 Oz
Author: Philip Graves
Item Length: 8.5 in
Item Width: 5.3 in
Format: Trade Paperback
